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How to attract an audience to your website

How to attract an audience to your website

The interview, as the format of publication on the website can be a very powerful tool that will attract more audience to your website. But for this idea to work, you must understand the basic principles of this tool. But let's digress from the technical side of the issue and consider the more important psychological ...

Google has published guidelines for bloggers

Google has published guidelines for bloggers

Google published in the Webmaster Central Blog remark that bloggers receive free products or services from different brands, you must follow a few rules to make sure that they do not fall under the sanction Google.So, if you got a product as a gift and write a review on your blog, you should:1. Add Nofollow ...

Google has improved its search application

Google has improved its search application

Google has improved semantic mechanisms of their application. Now Google app better understand requests with adjectives in the superlative degree of comparison and choice, and complex structure issues.Here are examples of each type of request: Superlatives comparisonHighest players Mavericks? What is ...

Which image format is best – GIF, JPEG, PNG?

Which image format is best – GIF, JPEG, PNG?

In order to optimize images to achieve the best results, you need to choose the format of bitmap.In this article, we briefly discuss the popular GIF and JPEG formats, and then analyze PNG and dispel some of the misconceptions about it. GIF format (Graphics Interchange Format). Most color images and backgrounds ...

What you should know about Website trust

What you should know about Website trust

Website trust – is a very important concept in search engine optimization.Site trust – it's kind of confidence to a site from search engines, which significantly affects the position of a site in search results. Trust doesn’t quantify (at least explicitly) and assigned to a domain, rather than individual pages. ...

How to create effective landing pages

How to create effective landing pages

Landing page – it’s a page that is created on a website specifically for people who come to this site for the first time. There are essential elements of successful landing pages.Getting on the homepage random visitors can’t always understand – what is the aim of such a site. So many webmasters create a special ...

Debunk myths: Social networks

Debunk myths: Social networks

Social networks play an important role in the business world. Often, business owners or managers of industrial enterprises are simply overloaded with information about how to get ahead with the help of social networks.In this situation, it is interesting that work on the Internet is not as difficult as it sounds, ...

How to promote the industry sites

How to promote the industry sites

Promotion of industry sites has its own specifics. Some methods are better for some sites (e.g., catalogs, websites and bulletin boards), and other ones – worse (for example, promotion of social networks).One of the main difficulties in promoting of industry sites is the problem to get natural and free links. ...

6 steps of SEO-copywriting

6 steps of SEO-copywriting

What is SEO-copywriting? Imagine that your web site through which you sell products or offer services is already in the top positions in search engine for specific queries. Your potential buyer – search engine user - can be quite meticulous. He won’t stop his choice at the very first line of search results. It opens ...

10 social networking etiquette rules

10 social networking etiquette rules

Today, social networks have become in some ways resemble the wild, wild west: While most of us understand the basic provisions of etiquette in a real relationship, we still need to agree on what kind of behavior is acceptable and what is not in our virtual lives.Suggest you read, learn, and remember 10 major rules ...

Features of semantic core selection

Features of semantic core selection

When you are working with the search (whether it’s optimization or PPC advertising) it’s important to know how to evaluate queries and choose from them the ones which will best correspond to objectives and type of the promoted project. Search and selection of the correct key phrases is something like seeking the ...

6 ways to create selling text

6 ways to create selling text

A good beginning is the key to success. This is a common axiom in many cases. It doesn't require proofs or beliefs. If the entry of text has been composed expressionless, then nobody will want to read your article, and you could be confident that nobody will take advantage of your offer.Selling text without a good ...