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Does Google look at anchor text in internal links?

Does Google look at anchor text in internal links?

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Internal linking is a key SEO tactic, one which allows websites to send clear signals to Google on the relative importance of various pages. It also works from a user experience ...

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Five most interesting search marketing news stories of the week

Five most interesting search marketing news stories of the week

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Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we have a round of very exciting changes to ...

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Why ecommerce sites should use both SEM and SEO for acquisition

Why ecommerce sites should use both SEM and SEO for acquisition

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It is well-known that in order to get a good return on investment in terms of marketing, online retailers need to be constantly in front of their customers. However, with the rise ...

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Five competitive advertising strategies to outsmart your competition

Five competitive advertising strategies to outsmart your competition

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It’s often said that competition is good for your business. It pushes you to be your best. Think Coca-Cola vs. Pepsi, Visa vs. MasterCard, Xbox vs. PlayStation, or Apple vs. ...

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Google AdWords launches new features for mobile ads and maps

Google AdWords launches new features for mobile ads and maps

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Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile. The changes and additions have been announced at today’s ...

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State of video advertising report: what are the most tolerable ad formats?

State of video advertising report: what are the most tolerable ad formats?

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As video content increases, it’s time for brands to understand their consumers, in order to deliver the most relevant ads to them. Wibbitz conducted a survey in March about video ...

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Searching for Video, Images, Audio, Gifs, Podcasts, Memes & Radio: a directory of search engines, finders & generators

Searching for Video, Images, Audio, Gifs, Podcasts, Memes & Radio: a directory of search engines, finders & generators

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Here’s an up-to-date list of all the available video or video file search engines, audio and sound search engines, podcast directories, meme generators & Gif finders at your ...

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Beginner’s guide to server response codes

Beginner’s guide to server response codes

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Each time you visit a web page, a bureaucratic exchange takes place between your computer’s web browser and a distant web server. Your web browser (called the “client”) begins the ...

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Artificial intelligence the star of Google I/O

Artificial intelligence the star of Google I/O

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Google I/O was full of announcements about upcoming products and enhancements. The most notable, such as Google Assistant and Google Home, revolved around AI. We’re in a ...

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How one small word makes a huge difference on Google SERPs

How one small word makes a huge difference on Google SERPs

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Recently we’ve had a lot of internal discussions about the importance of keywords and the various combinations, including match type. This discussion revealed a few ...

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